Jim McGittigan — ex-Gartner analyst
Website build: a clean, credible home for a former Gartner analyst’s advisory practice.
In build — numbers published when they’re real
Anderson Marketing · Selected work
The work.
Fewer clients, deeper work. Here’s what that looks like.
Flagship case study — Meal JOYlocal meal-prep
Ad spend in. out.Multiples out.
The setup
A local meal-prep company launching paid acquisition. The job: turn ad spend into first orders without torching margin.
The system
Paid social into a first-order funnel, with creative tested and replaced as the numbers came in.
average ROAS on Meta ads, week over week
the business’s revenue, multiplied since we started
cost-per-click after new creative replaced the fatigued batch
Show-your-work receipts from the launch month: in → out (), peaking at across a sprint.
The numbers: a strong multiple on ad spend at launch, revenue more than doubled since.
“One of the greatest things about Charlie is that he takes the initiative to try new and different things… he’s brought a lot of value to us. Our numbers have more than doubled.”
Vivid Cottage — local art business
Email automations: follow-up that turns past buyers into repeat ones.
In build — numbers published when they’re real
The range so far
Different businesses. Same four gears.
- 01Pest control companySEO + website
- 02NYC flooring companycustom lead-gen software build
- 03Relationship-counseling brandfull-funnel launch, alongside a large team
- 04Career-development offerfull-funnel setup
- 05Seven-figure companiesconsulting — names withheld
- 06Local practices of all stripesconsultations and funnel diagnoses
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